The Edit

Introducing: Salt by Hendrix
Introducing: Salt by Hendrix

We are so excited to welcome Salt by Hendrix to Beauty Bliss! All products are high in quality and ethically sustainable, containing carefully selected plant-based ingredients to deliver only the best results that are kind to your face, body, soul and the environment.

Introducing Mermade Hair
Introducing Mermade Hair

Mermade Hair is our newest Australian brand that has all the tools and products to for you to create the hair of your dreams - it’s as simple as Prep. Wave. Made.

Jeffree Star Cosmetics: Blood Money
Jeffree Star Cosmetics: Blood Money

The long-awaited GREEN collection from Jeffree Star Cosmetics is launching 7AM Saturday 14th November.

New in Store: Designer Brands, California Mango, Directions
New in Store: Designer Brands, California Mango, Directions

It's been a big few weeks at Beauty Bliss! Along with our warehouse move and the huge Jeffree Star Cosmetics Nude Collection release, we've also introduced a range of new brands.

Shane Dawson x Jeffree Star Cosmetics RESTOCK
Shane Dawson x Jeffree Star Cosmetics RESTOCK

It's the restock you've been waiting for! Restock of the #CONSPIRACY collection launches at 5am Sunday 21st June 2020 (New Zealand time).

Jeffree Star Cosmetics: Blood Lust Collection
Jeffree Star Cosmetics: Blood Lust Collection

First there was Blood Sugar, then there was Blue Blood. Now it's time to get ready for Jeffree Star's latest palette and collection: Blood Lust!

New in Store: January 2020
New in Store: January 2020

We've started off the new year with a bang here at Beauty Bliss, adding a tonne of new products to the website. We know so many of our customers enjoy shopping cruelty-free, vegan, and also enjoy natural cosmetics. So we've added the 'Shop Ethical' link into our primary navigation, making it easier to find these products. We've also...

xoBeauty Heaps of Sweets Palette
xoBeauty Heaps of Sweets Palette

The day has finally come- our favourite NZ Beauty Guru Shaaanxo has released her very own eyeshadow palette with her brand, xoBeauty! With 12 beautiful shades that are half vibrant mattes, half super intense shimmer shades, and a mixture of neutrals and pops of colour, the Heaps of Sweets palette has everything you'd need for a gorgeous eye look.

Shane X Jeffree Conspiracy Collection
Shane X Jeffree Conspiracy Collection

We're excited to have a selection of items from the Shane X Jeffree Conspiracy Collection arriving here at Beauty Bliss. The official launch date (in NZ time) is: 6am Saturday 2nd November.

My Tattoo. My Story
My Tattoo. My Story

To celebrate 15 years of supporting breast cancer charities, ghd have collaborated with tattoo artist David Allen to create an original design based on his acclaimed work in concealing mastectomy scars.

COMING SOON: Jeffree Star Cosmetics Summer 2019
COMING SOON: Jeffree Star Cosmetics Summer 2019

The #JAWBREAKER Summer collection from Jeffree Star is almost here! We've seen some amazing JSC collections over the years, but this one is without a doubt our favourite. Like previous collections, we'll launch in the early hours of the morning at the exact same time as Jeffree.

Jeffree Star Cosmetics: The Gloss
Jeffree Star Cosmetics: The Gloss

Jeffree Star is on fire with his new releases this year. We feel like we've only just met & fallen in love with the Magic Star Concealer, and now The Gloss is about to land in New Zealand!

Jeffree Star Cosmetics Blue Blood Palette
Jeffree Star Cosmetics Blue Blood Palette

Jeffree Star Cosmetics has dropped ANOTHER amazing collection: the Blue Blood Collection. This collection includes his sixth eyeshadow palette, Blue Blood. This stunning palette is unlike anything else we stock at BB so we are so excited for it to arrive!

Revolution Fast Base Foundation
Welcoming xoBeauty!
Jeffree Star Cosmetics Blood Sugar Palette
New Goodies From L'Oreal Paris