A reformulation of The Ordinary's most-loved hydration serum that instantly hydrates and plumps, while smoothing texture and minimizing the look of fine dry lines in 4 weeks*.

Hyaluronic Acid 2% + B5 provides instant plumping hydration to give softer, smoother, healthy-looking skin. The lightweight formula replenishes skin’s hydration
levels with all-day results, and helps the skin retain moisture to replump dry, dehydrated skin. Hyaluronic Acid 2% + B5 also promotes skin suppleness with improved elasticity in 4 weeks*, while minimising the appearance of fine dry lines.

This formulation contains 5 forms of hyaluronic acid, which helps provide hydration to multiple layers of the surface of skin. Hyaluronic acid is a humectant found naturally in the skin where it binds to water. The forms included are low-, medium- and high-molecular- weight molecules, a HA crosspolymer, and hydrolyzed HA.

The formulation also contains ceramides to help keep moisture locked in. Ceramides are lipids (fatty molecules) found naturally in the skin that help support the skin barrier to keep skin protected and hydrated. The ceramides used in this formula are known as sphingolipids.

Pro-vitamin B5 helps support the formation of key skin barrier components like ceramides and fatty acids, which further helps keep moisture locked in, keeping the skin moisturized for longer.

Testing Shows:
- Provides instant plumping hydration that lasts all day
- Gives instantly smoother-feeling skin
- Strengthens the skin’s moisture barrier
- Promotes supple skin with improved elasticity in 4 weeks*
- Minimizes the look of fine dry lines in 4 weeks*

*Clinical testing in 32 people, 2 x per day for 4 weeks

Targets: Hydration, Skin Repair
Format: Water-Based Serum
Regimen Step: Before Oils/Creams
Conflicts: None
When to use: AM and PM

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